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7 tips for retaining customer and increase sales revenue .

In general, a complete customer service system should include customer service organization management, customer service relationship management, key customer management, customer information management, customer service quality management, after-sales service management, and call center management. From the perspective of customer service, the service is endless, the better the better. But for companies, resources are always limited. Therefore, general enterprises should establish customer service systems based on industry characteristics.

1.Organize departmental functions and the company’s expected goals

Based on the needs of the customer community and the positioning of their products, the company’s goals can be determined.

2.Determine the overall goal and strategic positioning of customer service and establish a customer-oriented service concept.

Through active service awareness, customers can feel the star service, provide quality service, establish brand image in the customer’s mind, develop potential customers and increase transaction rate.

3.Determine the main work content

Pre-sales: Use professional knowledge to answer customer inquiries, collect, count and analyze customer information, and build a complete information base.

Sales period: timely tracking distribution speed, distribution quality and product quality

After-sales:: Collect and feedback customer opinions, accept and record customer complaints;

4.Establish departmental organizational structure according to the content of the work

Customer relationship maintenance: customer information management, customer needs, etc.

After-sales service management: follow-up after sales, customer complaints, etc.

5.Workflow arrangement

Develop business processes and operational specifications based on actual conditions

7.Determine the scope of work responsibilities

For example: assist in the development of online marketing resources and channels; responsible for internal communication and external contacts;

Collect industry and customer information, be responsible for business needs research, implement pre-sales and after-sales services, training

8.Develop and improve rules and regulations

Such as the establishment of information management systems, after-sales service systems, and so on.